ATLANTA (Dec. 9, 2020) — Carterhas selected 13 cities around the world to participate in its first Inform Women, Transform Lives campaign, a groundbreaking effort that aims to ensure that women can seek and receive impactful information from their governments and thrive in their communities.
The inaugural cities are: Atlanta, Georgia; Amman, Jordan; Buenos Aires, Argentina; Cape Town, South Africa; Chicago, Illinois; Colombo, Sri Lanka; Dhaka, Bangladesh; Dublin, Ireland; Guatemala City, Guatemala; Kampala, Uganda; Lima, Peru; Monrovia, Liberia; and São Paulo, Brazil.
“We’ve chosen to work with city governments because they have a direct impact on people’s everyday lives,” said the Carter Center’s CEO, Paige Alexander. “Information gives women a more meaningful voice, increases their awareness of economic opportunities, allows them to participate in decision-making, and helps them access public services. The participating cities will experience firsthand the transformative impact that giving women access to information can have.”
The goal of the Inform Women, Transform Lives campaign is to enhance awareness of women’s right to information, to increase the number of women accessing information about municipal and social services in participating cities, and to support these local governments in reaching women with meaningful information.
It will include traditional and social media marketing materials, programming for both government agencies and citizen groups designed to help connect women to information, and virtual events and platforms to make it possible for participants to share ideas and best practices with each other.
Cities applied to be part of this campaign, and a panel of judges selected the 13 finalists based on their commitment to transparency and gender equality. Participants will officially launch the campaign on March 8, International Women’s Day.
For more information about the campaign and the Carter Center’s efforts to help women access information, visit cartercenter.org/info4women.
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Contact: In Atlanta, Soyia Ellison, soyia.ellison@cartercenter.org
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Waging Peace. Fighting Disease. Building Hope.
A not-for-profit, nongovernmental organization, Carterhas helped to improve life for people in over 80 countries by resolving conflicts; advancing democracy, human rights, and economic opportunity; preventing diseases; and improving mental health care. Carterwas founded in 1982 by former U.S. President Jimmy Carter and former First Lady Rosalynn Carter, in partnership with Emory University, to advance peace and health worldwide.
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